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updated 10:55 AM UTC, Jun 18, 2018

Tourism Revenue Numbers Are In, Jackson County Strong

  • Written by Bob Gabrielson
  • Published in News

(5/3/13) The official 2012 Wisconsin tourism revenue numbers are in and Jackson County is going strong!

Visitor spending in Jackson County was $31.2 million in 2012, an increase of 1.5% from 2011. Four-hundred-fifty-four jobs with a total personal income of $5.4 million were supported by visitors to Jackson County last year. Visitor spending sustained approximately one in thirteen of all jobs in the state. The tourism industry provides work across the spectrum of employment from entry level and part-time jobs to management, executive and entrepreneurial positions. 

Visitors to Jackson County generated 4.2 million in state and local taxes during 2012. Each household in Wisconsin would need to be taxed an additional $565 per year to replace the tourism taxes received by state and local governments.

Jackson County, located in west-central Wisconsin, is home of some of the best-kept secrets in the state.  Great ATV/UTV trails, Wazee Lake Recreation Area, the Black River State forest and the Jackson County forest name just a few. Tourism plays a vital role in Jackson County and businesses that cater to tourism such as resorts, motels, campgrounds, B&B's and retail stores complement the many recreational opportunities including Lake Arbutus, the Skyline Golf Course, and historic sites among other area attractions.

The upcoming summer season is packed with festivals, parades, flea markets, cultural events such as the Ho-Chunk Nation Pow Wow's along with many other family-friendly opportunities like Summer Music in the Park, Tuesday evenings at the Band-Shell in the Lunda Community Park. To start planning your summer in Black River Country, check out the calendar of events on www.blackrivercountry.net  or www.facebook.com/BlackRiverFalls.


Black River Falls


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  • 18 Jun 2018 79°F 67°F
  • 19 Jun 2018 69°F 61°F